SELF-CARE FOR ALL WITH OLIVIA COTES-JAMES
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SELF-CARE FOR ALL WITH OLIVIA COTES-JAMES
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Tracing her inspiration back to her own struggles with body image, shame and health, Olivia has never wavered on her mission to leave a better place for women and girls who continue to face similar challenges.
So she founded LÜUNA, a women-led and B Corp-certified social enterprise that makes planet-friendly period products, body literacy, and education more widely available. Today, LÜUNA’s reach has expanded, with members across Hong Kong, Shanghai and Singapore fighting to destigmatise menstruation and stand for period equity.
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“I'M JUST NOT COMFORTABLE IN A WORLD WHERE CORPORATIONS SHAPE HOW WE'RE SUPPOSED TO BEHAVE OR FEEL. I THINK BRANDS SHOULD ADAPT TO ACCOMMODATE OUR NEEDS.”
Q: DESCRIBE YOURSELF AND WHAT YOU DO
A: I'm the founder of a Hong Kong-built social enterprise called LÜUNA. Our belief is that the world is a safer, happier, more prosperous place for all of us when women and girls are uplifted. We live in a world today where so few women and girls are equipped with the knowledge, products and resources to manage holistic wellbeing.
Q: WHAT DRIVES YOU?
For over a decade, I experienced embarrassment, shame and confusion around my body, which impacted my mental health, physical health, and even interpersonal relationships — and knowing that so many women and girls still struggle in the way that I struggled.
Q: DO YOU MIND SHARING ONE OF THOSE EXPERIENCES?
Q: WHAT HELPS YOU DO YOUR BEST WORK?
